With its community of more than 200 million active members every month, Instagram is undeniably one of the most popular social networks and conducive to web marketing. Do you want to gain visibility on Instagram?
Here are the best tips to achieve it.
Your Instagram profile is the front of your website or company. If it's repulsive, you'll have a hard time attracting subscribers. You must therefore take care of your profile by:
This last detail is very important, as it allows you to be easy to contact in case a big brand notices you.
Furthermore, it is important that you have interesting content. A nice profile without content or with mediocre content is unlikely to be attractive because Instagram is all about photos and videos. You will need to regularly publish content that reflects your brand.
Also, it is important that initially, your account must have a good amount of followers, so others would know that you're really doing some good work. Therefore, we recommend you visit famoid.com and buy some real followers, and use their services to gain likes and shares on your content. That would be really helpful to get you started and keep you going on!
To make your own place, it's important to create a brand-specific hashtag. You will then have to let it appear on your profile, your receipts, your sign, your advertising posters, and in the signature of your emails. Don't forget to put it on the profile of the other social networks you use. It will also be interesting to promote your hashtag when you are in the media (television, radio, etc.).
Make a strategic distribution of likes and stories
The likes and stories are very powerful weapons on Instagram, provided that you know to good use.
To start, you need to make a list of popular accounts and influencers who preferably have a direct or indirect connection to your products and services. The next job is to analyze 10 to 20 accounts of their friends per day to get a more or less clear idea of their areas of interest. Then you just have to interact with these accounts through likes and comments.
To attract enough attention to yourself, you will need to like between 50 and 70 images/videos that relate to your brand's products and services, on each account. Your comments should be talkative enough to show how much you value your target's posts. This is a job that takes time, but the results are worth it.
The goal is to appear in the explore tab of Instagram. For this, geotags and trendy hashtags are your allies. Posts should be as regular as possible because Instagram surfers prefer to subscribe to websites that offer quality content in quantity.
You should also make a habit of doing polls and offering interesting quizzes on your Stories. This will not only allow you to have a better idea of the most popular content but also to obtain useful data for improving your brand's products and services.
It is good to promote your own hashtag, but the hashtags the most popular (most used) and most tend your domain should also appear regularly in your publications. This allows you to reach as many people as possible who are interested in the kind of content you offer.
You also have the option of using more specific hashtags. These make it easier for you to target people in your field. Even though these are long-tail hashtags (which attract fewer people than popular hashtags), they allow you to attract a specific type of member.